Email Marketing Specialist
Job Description
Stand Together is a philanthropic community that helps America’s boldest changemakers tackle the root causes of our country’s biggest problems, from education to the economy, broken communities, and toxic division, among dozens of other pressing issues. We provide our partners with access to resources including funding, thought leadership, a network of peers, and a playbook for applying proven principles to transform lives and society.
Stand Together Communications is seeking a Lifecycle Marketing Specialist to help us develop center of excellence for our lifecycle marketing capability. You will support and build campaigns across Stand Together and our partner organizations (Americans for Prosperity, Concerned Veterans for America, and The LIBRE Initiative).
How You Will Contribute
- Build and deploy email marketing campaigns using Iterable, leveraging optimal segmentation, dynamic content, and personalization.
- Assist in setting up automated workflows and customer journeys, ensuring timely and relevant messaging.
- Conduct thorough QA checks on email content, links, and data accuracy to maintain high deliverability and brand consistency.
- Work closely with Grassroots and Stand Together program managers to gather campaign requirements and ensure timely execution.
- Maintain a working knowledge of marketing tools like Iterable, Segment, and Google Analytics to support day-to-day execution.
- Identify preliminary campaign insights by measuring and tracking engagement rates (clicks/opens), deliverability, and downstream actions.
- Contribute ideas for A/B tests, personalization strategies, and automation enhancements to boost engagement and campaign impact.
What You Will Bring
- 3+ years of experience developing and executing email marketing campaigns
- Strong organizational skills, with the ability to craft compelling call to actions for targeted audiences
- Experience with multi-narrative testing across one or more digital channels
- Experience with engagement optimization techniques, including send time optimization, content personalization, and dynamic content logic
- Familiarity with email marketing trends and best practices
- Experience with multiple marketing technology platforms/tools including Iterable, Segment, Snowflake, and VWO
- Critical thinking skills and a creative mindset to help develop effective engagement tactics
- Strong verbal and written communication skills
Standout Candidates Will Bring
- 2+ years experience on the Iterable platform
- Email Marketing certifications
- Experience marketing in the purpose-driven or non-profit space
What We Offer
- Competitive benefits: Enjoy a 6% 401(k) match with immediate vesting, flexible time off, comprehensive health and dental plans, plus wellness and mental health support through Peloton and Talkspace.
- A meaningful career: Join a passionate community of over 1,300 employees dedicated to improving lives and driving innovative solutions to complex social challenges.
- Commitment to growth: Thrive in a non-hierarchical environment that empowers employees to discover, develop and apply their unique talents.
- Competitive compensation: Our approach rewards the value you create through competitive salaries and bonus opportunities, allowing you to share in the success you help drive.
Our Values: Working at Stand Together is different from many other organizations. Our culture is deeply rooted in Principle Based Management® (PBM®), a framework guided by the principles that drive human progress, such as dignity, openness, and bottom-up empowerment. PBM® empowers our employees to be entrepreneurial, to innovate, and to continually drive transformation.
We believe diversity fuels creativity, broadens knowledge, and helps drive success, and that is why we’re proud to be an Equal Opportunity Employer and strive to treat all employees and applicants with honesty, dignity, respect and sensitivity.